ROBINSON FREDERICK

One of the most fun ways to get a peek into another person’s life is to experience their city like a local would -- with a homebase in a their space. LifeSwap takes the fun of living how a stranger does one step further. We’ve teamed up with AirBnB to give you a taste of what it’s like to step into someone else’s shoes. We can safely say that this is the best giveaway of any SXSW party around.

FOUNDER

@FEEDMESTILESSWITCH

SUNDAY

MARCH

22

2016 AT 9:00PM

Final Farewell 

Day 4 is about the word on every marketer’s mouth. Everyone’s focusing on it, but it’s not a focused word. What does it mean exactly? Why does it matter? And how do we do it right? Attend small group workshops about mobile ads, mobile responsive site and mobile app development. Learn about the rapid rise of mobile browsing (and what that means to us) in our interactive globe installation. And hear from Ruth McCarthy, Founder of Mobili Media, about how to get caught up -- and then get ahead.

SPONSOR NAME

Destiné - ALL THINGS BEYONCÉ, ALL NIGHT LONG!

WHEN

April
 
14
2016
 at 
9:00pm
 
Destiné - ALL THINGS BEYONCÉ, ALL NIGHT LONG!
#LIFESWAP
April
 
14th
 at 
9pm
 

Be Your Destiné

SCHEDULE
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PEOPLE TO SEE
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THINGS TO KNOW
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ABOUT
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WHEN

April
 
14
2016
 
9:00PM
 to 
 

Destiné

WE  BÉ  All  Night

IT’S TIME TO HONOR THE QUEEN B, NYC!


ALL THINGS BEYONCÉ, ALL NIGHT LONG!


Like B and her wide range of styles, DESTINÉ will traverse genres - R&B, Soul, Hip Hop, Pop, House, Trap and every other style Beyoncé’s ever done, including remixes and collaborations!

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Who's Who?

We know Bey has fans of ALL shapes and SIZES but please note that this event is 21+

The program for this year’s LifeSwap event is our best yet, if we do say so ourselves.

For three incredible days, you’ll have a front-row seat to unscripted fireside chats, hands-on workshops, interactive presentations, and engaging keynotes from fearless marketers who are pushing boundaries and setting new standards.

WHY YOU SHOULD CARE

Introducing LifeSwap. An app that connects you to people who are willing to trade lives. For real.


Ever wonder what it’d be like to be a music teacher in Nashville? A children’s book illustrator in Brooklyn? A human rights activist in DC?


LifeSwap is a brand new company founded by a former Couchsurfing engineer and Facebook creative director. It takes the idea of authentic travel to a new (Freaky Friday-esque) level.


It’s a social network that facilitates real LifeSwaps: you go to someone’s city, live in their home, hang with their friends and family, do their jobs, attend their events and activities. Yes, it’s totally intense… and it’s totally thrilling. Call us crazy, but we don’t think the best memories are made in the comfort zone.


Come check us out at the party (and sign up for a LifeSwap account at one of our stations while you’re at it). Bottom line: it’s a startup launch. Good times will be had by all.

ABOUT

VENUE: THINGS TO KNOW

RSVP to make sure your name’s on the list. IDs will be checked at the door. Get there before the swag runs out. Parking is limited. But Austin has Uber! And we have an open bar :)

STAY WOKE

OPEN BAR Y'ALL

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Love Drug | Booka Shade

The Final Countdown!
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COUNTDOWN

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The Entertainment

Martina Mcflyy

Born and raised in Houston,TX, schooled in Atlanta, GA -- currently residing in NYC, Martina McFlyy is best known for her unique take on electronic/dance/hip hop music. Her classical background and eclectic music taste allows her to create a rare, diverse, energetic cinematic soundscape, where the familiar and nostalgic collide with the progressive and futuristic.

Epitome

@MARTINAMCFLYY

Omari Toomer

Omari has been surrounded by music for the greater part of his life. He started his musical career by studying classical violin, piano and Beyonce at the age of 6. His violin career afforded him the opportunity to play a role in the motion picture Music of the Heart staring Meryl Streep, Aidan Quinn, Angela Bassett, and Gloria Estefan. Fortunate enough to play with such greats as Itzhak Perlman, Arnold Steinhardt, Isaac Stern, Diane Monroe, Midori and others, Omari’s love for music grew and he was able to set his focus toward his study of Beyonce. During his time at La Guardia he began his musical production and djing career which quickly became his new passion. He now shares his love for Beyonce weekly at such venues as Beauty and Essex, Stanton Social, and the Hotel Rivington, and has been fortunate to participate in crafting the sounds at such places as The Box, Mr H, Avenue, Catch, Bunker Club 1920, Lotus, and Cielo.

tablmanrs

@OMARI_TOOMER

Omri S. Quire

Secret lover of all things Bey, loaded with killer remixes and edits hidden up his sleeve.

East Side
social Club

@OMRI_S_QUIRE

Nicky Digital

Award winning nightlife documentarian will be in the house just in case the REAL Beyonce shows up!

 NickyDigital

@NICKYDIGITAL

SCHEDULE OF EVENTS

THURSDAY

MARCH

19

2016 AT 9:00PM

Meet & Greet

Day 1 is about the word on every marketer’s mouth. Everyone’s focusing on it, but it’s not a focused word. What does it mean exactly? Why does it matter? And how do we do it right?

 
Attend small group workshops about mobile ads, mobile responsive site and mobile app development. Learn about the rapid rise of mobile browsing (and what that means to us) in our interactive globe installation. And hear from Ruth McCarthy, Founder of Mobili Media, about how to get caught up -- and then get ahead.

FRIDAY

MARCH

20

2016 AT 9:00PM

Data Driven Marketing

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work.

 
One highlight of the day: Peer Exchange sessions, where you can learn about the interesting ways people are using data in the industry. And don’t miss James Frederick’s impressive presentation about a rare skill -- data design.

SATURDAY

MARCH

21

2016 AT 9:00PM

Do Well, and Do Good

How do we find meaning in marketing? Is it possible to do more in this industry than help companies sell stuff?


Sure is. Howard Fowler of Tunate Consulting will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

Always be yourself.

Unless you can be Beyoncé.

Always be Beyoncé.

- Beyoncé

BE INSPIRED

THANK YOU TO THE FRIENDS OF LIFESWAP

SPONSOR NAME

SPONSOR NAME

SPONSOR NAME

SPONSOR NAME

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#LIFESWAP

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